Website Design
Trolley House Refreshments
WEBSITE TYPE
Business / Redesign
CMS PLATFORM
WordPress
DESIGN APPROACH
Custom
Trolley House Refreshments provides food and beverage solutions for business through various programs like micro markets, pantry service, coffee service, vending, and corporate dining.
The Opportunity
These days, customers perform research and are well-informed about a company’s products before they even reach out. Websites can be a source of information and position a business as a resource, or expert in their field. Trolley House had a single-page website that summed up some of their services and provided little information about the company overall. It didn’t convey how much they had grown, how much they could handle, or even all of their services.
My mission was to redesign the site to better represent Trolley, provide visitors with more information about the company and services, update to a contemporary aesthetic, and position Trolley above their competition.
The Result
Following the redesign, Trolley House went from a single page snapshot to a 25 page resource with updated content and photography, custom illustrations, animations, and would function to educate and convert more customers.
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Custom Illustrated Icons
Often, website icons are general and picked from stock graphics or imagery. I take every opportunity possible to produce truly personalized work for client projects. This results in a presence that isn’t easily copied and helps align with branding.
